Family-Friendly Entertainment

McDonald's Happy Meal Chefs Contest

3/9/12
Do you enjoy cooking with your children?  McDonald's new "Happy Meals Chefs" Contest may be right up your alley!

Your child could win an apprenticeship with McDonald’s executive chef and help his team whip up new fun and goodness in the Happy Meal.

Ten finalists will win a trip to the London 2012 Olympic Games as part of the Global Champions of Play program where they will join kids from around the world celebrating balanced eating and fun play.

HMchefsLogo.jpgFrom now through April 18, parents or legal guardians with kids (ages 8-11) are eligible to enter on the Happy Meal Chefs contest website

Working as family teams, all you have to do is answer a brief questionnaire and submit a short online video that creatively showcases your mealtime.

The contest is part of their new Happy Meal campaign aiming to make nutrition fun for kids. In addition, the campaign includes new TV advertisements featuring menu items from recommended food groups found in the new Happy Meal, which includes apple slices and a kid-size fry. These are the first ads that support McDonald's nutrition commitment to promote a nutrition and/or lifestyle message in 100 percent of its national communications to kids.

The ads introduce new characters – each with a story that celebrates kids’ aspirations – who achieve their goals with the help of balanced eating and active play

Check out the first ad here.


The new Happy Meal campaign is McDonald’s latest effort to support their “Commitments to Offer Improved Nutrition Choices,” announced in July 2011.

Disclosure:  This information was provided by McDonald's Family Arches Community.  By sharing this post, I may receive coupons from McDonald's.



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angie said...

Looks like a fun contest. Thanks for letting us know about it!

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